• To appoint new distributors to minimize the distribution gaps in the region for intensive distribution.
  
• To develop or increase business from existing customer by ensuring performance by product.
  
• Responsible to achieve sales targets, maintain good relationship with dealers and distributors, understand &
  
• analyze competitor's products and drive distributors to attain targets.
  
• To manage and drive sales through distribution in order to attain market leadership in the given territory, through growth in gross numbers and revenues.
  
• Develop a quarterly action plans for implementation, based on the overall sales growth plan.
  
• Deliver sales target for all products by executing the distribution strategy at the channel partner level.
  
• Ensure availability of stock at retail while adhering to the norms.
  
• Execute promotional activities for channel partners to drive sales and build market credibility.
  
• Keep motivation levels high through regular meetings with distributors, retailers, distributor sales team.
  
• Achievement of retail outlets in terms of activating and making availability of new launched products.
  
• Channel Development and Infrastructure and Process Compliance.
  
• Aggressive execution of Sales programs (i.e. new schemes / promotions / trade engagement / new launches etc.) to deliver targeted numbers of customers and revenue.
  
• Attend local trade shows & exhibitions – working with the Marketing team on new product launches and variety of other market communications initiatives.
  
• Channelize and Resolve customer complaints regarding sales, offers, discounts, trade prices.
  
• Timely Collection of the market information such as competitor activities & initiatives and analyze the same with the help of Sales Manager to pre-empt its impact on the business programs.
  
• Conduct regular market visits to check width of distribution, competitor activity, and continuously search for new opportunities or distribution channels in order to increase sales in the region.
  
• Investigate and integrate competitor and customer insights to identify growth opportunities and propose action plans to influence sales.
  
• Provide support and input into the development and design of the sales and marketing strategies.
  
• Compile and submit / present monthly sales performance reports, market accompaniment reports, and daily activity reports.
  
• Timely collection of payments from the market.
  
• Ensure the recruitment of high caliber employees Route Sales Supervisors, Regional Sales Executive to drive a high-performance culture across the area.
  
• Effectively manage the team and the customers within the assigned territory with strategic input and support from the Sales and Marketing Manager
  
• Ensure all non-performance, non-compliance and misconduct issues are addressed formally as per company policy.
  
• Proactively manage all members of the team ensuring continuous and progressive performance.
  
• Monitor, manage and improve service levels at both distributors and retailers to ensure customers satisfaction, volume growth.
  

Requirements

• Bachelor’s Degree or equivalent Business Degree.
  
• Computer Proficiency.
  

• Minimum 7+ years of experience in a fast-paced and performance-driven environment.
  
• A combination of previous experience in sales, logistics, operations, finance, business development.
  
• Entrepreneurial skills or mindset (ability to spot and take and advantage of opportunities).
  
• Proven track record in the management or an overall business or business unit.
  
• Previous conflict management experience and excellent interpersonal skills.
  
• Sales techniques and concept selling skills.
  
• Proven history of hitting sales targets & volumes.
  
• Experience monitoring the market place to identify business opportunities.
  
• Excellent excel skills.
  
• Demonstrated effectiveness in all the areas outlined in the roles and responsibilities.
  
• Must be able to speak Swahili and English.
  

• Advanced communication skills (written, oral and listening).
  
• Extremely high levels of resilience.
  
• Team Management.
  
• Strong analytical abilities.
  
• Must know and understand the industry.
  
• Strong negotiating skills.
  
• Strong commercial acumen, and proven ability to work under pressure.
  
• Persuasive and articulate- communicates clearly and reason logically.
  
• Creates team spirit and encourages co-operation between team members.
  
• Strong ability to present, convey and sell ideas, prospects and concepts.
  
• Interacts with others in a professional, patient and confident manner.